How to make a Great First Impression

Did you know that it takes just around four seconds for someone to evaluate your character? In this short time, the other person usually forms an opinion about you based on your appearance, your body language and your mannerisms. Most of us want to be liked and respected. So, who would want to blow their […]

Don’t be fooled: The Logical Fallacies

Have you ever got involved in an argument with someone and have lost it miserably? Deep down you knew that the other individual wasn’t right. And yet you lost the argument. How? Well, the chances are you might have fallen for the flaws in their logic. These flaws are called the logical fallacies, which fool […]

Science of Persuasion: Principles that guide human behavior

Have you ever wondered why one person is more successful than the other? If you’re thinking that their success is solely because of their luck, position and power, you’re wrong. Although these factors are important, psychology plays a significant role. So, what is Science of Persuasion? Before I start with the six principles that guide […]